Curious how other practitioners are using (or not using) AI in their day-to-day work? Join us for an informal lunch conversation with Sarah Broberg, APR, APIO, on Monday, Nov. 9, at 11:30 a.m. at the Village Pub, 100 Fairview Road, Asheville.

Sarah will share what she and her colleagues at Formation PR & Brand are learning about AI, including how their Trust Architecture framework can help guide decisions about its use. We’ll discuss practical applications, workplace challenges and ethical questions, with a focus on protecting credibility and keeping human judgment central to our work. 

Bring your experiences, questions and ideas or a candid discussion with PRSA WNC colleagues. You’ll leave with ideas to try, considerations to guide your decisions and a better sense of how peers are approaching AI.

Space is limited to encourage conversation, so RSVP to Molly Justice at mjustice@ncsc.org by Wednesday, Nov. 4.